816 New York helps launch CGInform, a data-analysis software solution for NYC schools

Agency supports local effort to improve New York City education while boosting the economy in Guyana

ASTORIA, QUEENS, NY, 3/28/19 – 816 New York, a full-service brand strategy and communications agency, announced today that it has helped launch a new website for CGInform, an educational software product offered by NYC-based Guyana Economic Development Trust.  

The Guyana Economic Development Trust, an independent philanthropic organization, incubates and supports projects that develop the workforce and boost the private sector of Guyana. The CGInform platform will unite the Trust’s economic / skills-based initiatives with providing educational data & insights to New York City schools.

From the CGInform website: “Insights resulting from this analysis should guide teachers in helping each student to improve, and, ultimately, insights and recommendations from analyzing student data should be aligned to important teacher, principal, and school performance frameworks.”

The program is designed to analyze classroom and standardized exams; provide insights from educator-provided data; and provide recommendations for improving student learning and educational environments.

Staff at 816 New York worked with Trust leadership to build out a simple microsite for the software product, and will be involved in the future in building a secure backend interface for educators to upload data and more.

“We have so enjoyed collaborating with the vibrant Guyana Economic Development Trust to launch digital marketing for CGInform,” founder & director Sarah Williams says. “We hope it will help to facilitate more visibility for educators throughout the city.”

About 816 New York, LLC

816 New York positions nonprofits and small businesses to explore their absolute potential, devise tangible strategy, launch timeless brands, and create consistent outreach. Since 2009, the award-winning New York City brand strategy and communications agency has united with and mobilized nonprofit and community organizations, tech and energy businesses, restaurants, and other small teams. For more information, please visit 

About Guyana Economic Development Trust

The Trust is an independent, U.S. based philanthropic organization, unaffiliated with any political party or organization, which incubates and supports projects to expand and enhance enterprises and workforce skills in Guyana. The Guyana Economic Development Trust’s projects help fill a gap in functional 21st-Century skills training and seed funding for startup and small businesses. Learn more at

SOURCE: 816 New York, LLC

Educational software product launch