Small businesses
You’re overseeing the day-to-day: Hiring and training staff, selling products and services, managing projects and overhead, and keeping customers happy.
816 New York supports you and your staff—from promoting sales and events to strategizing to meet business goals—so you can focus on what you do best.
Since 2009, our award-winning New York City brand strategy and communications agency has proudly branded and promoted small businesses, primarily within the following industries: consulting, business advisory, energy / sustainability, education, real estate, insurance, and finance.
- Company & Product Naming
- Brand Positioning & Voice
- Brand Messaging & Taglines
- Competitive & Market Analysis
- Communications Strategy
- Logo & Visual Systems
- Brand Style
- Marketing & Stationery Templates
- Signage & Trade Show
- Print & Digital Design
- Digital Strategy
- Content Strategy
- Email Marketing
- SEO
- UX & Web Design
RIC Insurance General Agency
In Brand Identity / Display & Advertising / Email / Print Design / UX & UI / Web Design
Lux Global Partners
In Brand Identity / Content Strategy / Display & Advertising / Social Media / UX & UI / Web Design
Case Studies
Brand Strategy: Business Advisory Firm
The client was a new player in a heavily saturated marketplace—both domestically and internationally—of established business advisory firms each trying to attract the best products and bright minds in clean tech, emerging tech, sustainability, and conservation.
UX & Visual Design: Frontend Redesign
When someone approaches us to do website redesign, they get two things: user experience design and visual design. We start out with a comprehensive website review, where we look at Google Analytics data and interact with the site as a typical user would.
Communications Strategy
Too many marketing companies promise big results yet only deliver vanity metrics—numbers that look good and mean nothing.
You’re left with no clear way to quantify how many customers, subscribers, and leads have come by way of their efforts.
A clear communications strategy saves you from wasting huge dollars on marketing that is neither measured nor effective.
