We began with brand consulting, from which we derived messaging, logo, and modernized color scheme. We then developed and implemented the following plan:
The most robust part of our partnership was the UX we performed to assist them in redesigning the frontend and backend of their Drupal website.
We performed a UX review to identify areas in which the existing website was failing its users, staff, and leads.
We presented the client with a thorough explanation of how they might better serve the needs of all user groups by reorganizing content, improving navigation, and improving the visual presentation.
We devised design concepts with the new minimal branding in place for homepage, interior pages, and backend interface, working with their Drupal developer to help bring it to life.